Doyer and Doyer was set up by Idene Doyer, who originally studied Human Movement Sciences at University, but after completing her degree she decided to follow her passion into the hairdressing industry.
She studied and trained at a private hairdressing school - Terenzo's, in Johannesburg, South Africa. She ended up going to London with her husband and had to set up her own salon due to high a demand of clients.
Idene Doyer has won many awards and is a well-established hairdresser in London.

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